Italy held its first-ever ‘wine hackathon’, which brought digital natives together to brainstorm ways to disrupt wine. But can tech heads who don’t necessarily drink wine themselves offer the industry any insights? Felicity Carter checks it out.
Brazil, the world’s seventh largest economy, wants to develop value added industries like wine. With the 2014 World Cup coming up, to be followed by the 2016 Olympics in Rio, this looks like the perfect opportunity for Brazil to shine. Felicity Carter reports.
The Italian region of Veneto has struck gold with its Prosecco, which has led to some decline in its red wine production. But, writes Veronika Crecelius, Veneto has always been a trading power and this has brought a wealth of varieties to the region, all of which have their strengths.
Move over screwcaps, tetra-paks and glass stoppers, there’s a new wine closure in town. It’s the wine condom, designed to stop unwanted spills and stains before they happen. Felicity Carter talks to one of the inventors.
The Yarra Valley, in the Australian state of Victoria, has everything going for it. Verdant, rolling hills dotted with architecturally distinct wineries, along with fine wines, fine dining and proximity to the city of Melbourne, writes Felicity Carter.
As Sicily establishes itself in the international wine trade, quality is rising, indigenous varieties are flourishing, and more people are moving in. But there are challenges to overcome, including the cost of production and logistics, says Michèle Shah.
September saw the first Savour Australia, conceived as a new style of conference to bring together not just wine, but food and tourism, in a concerted effort to show the world what Australia can do. Adam Lechmere reports.
Social media offers a low cost way to stay in touch with your customers and build profitable relationships. While tweeting and posting can be fun, it can also be serious business, finds Felicity carter, especially if there is a clear strategy behind it.