Burgundy sets its Cités on tourism

After seeing the great success of Bordeaux’s Cité du Vin, the notoriously private Burgundians have decided to go bigger and better. Roger Morris reports.

Artist’s rendering of the Cité in Beaune
Artist’s rendering of the Cité in Beaune

Six years after Bordeaux opened its Cité du Vin beside the Garonne River in 2016 as a monument to the importance of wine tourism, Burgundy is on schedule to debut its own version by early 2022. However, Burgundy, although late to the tourism table, will be “two-upping” Bordeaux in magnitude. It is building its Cité des Vins et des Climats de Bourgogne in three venues — Beaune, Mâcon and Chablis.

“Work will begin by mid-2020 and the project team still aims at opening the Cités between the end of 2021 and mid-2022, probably with Chablis as the pilot project,” says Olivier Le Roy, appointed in July of last year by the Burgundy Wine Board (BIVB) as director of the cities project. “As with all big projects, surprises await at every street corner.”

Appeared in

For full access...

Please log in or register now»               No subscription?  Try out our free 14 day trial»

Latest Articles