The preparations for ProWein 2022 have commenced. The wine and spirits trade fair with around 6,900 exhibitors from 64 countries and 61,500 visitors from 143 nations at its latest event has opened online registration. The event titled “Same but Different” will take place from 27-29 March 2022 in Düsseldorf.
Exhibitors can apply at this link www.prowein.de/2330. The registration deadline is 30 June 2021.
Applications for the trend show “same but different” will be accepted separately from the end of May.
“Our focus is very clearly on looking forward, going back to business. After all, physical events with real tastings and personal networking are indispensable to the international wines and spirits industry,” underlines Bastian Mingers, Project Director of ProWein.
He adds, “Digital formats such as online tastings or virtual panel discussions are important building blocks but cannot replace the real thing – trade fairs. This has been an unmistakable statement made by our partners and exhibitors from throughout the world. In the interest of the industry we will look to blended events with a combination of physical and virtual formats while falling back on the experience we have gathered over the past few years. In this extraordinary year we will, for instance, open our international database with our Matchmaking Tool earlier than usual so as to bring exhibitors and visitors together most efficiently.”
The hall layout will be as follows:
Hall 9: New World
Hall 10: Spain
Halls 11 and 12: France
Hall 12: Spirits
Halls 13 and 14: Germany
Hall 13: Organic Wines/Packaging
Hall 15: Italy
Hall 16: Italy and Europe
Hall 17: Austria and Greece
Hall 7.0: “same but different” (separate applications possible upon request – the official start will be from late May 2021)
To give you an overview of the next scheduled events in the industry, Meininger’s put together a list of the most important wine events you shouldn’t miss.
