Markets

Florida Is the Hot New Market for Premium Wine

The Sunshine State sailed through the pandemic and has been partying ever since. As salaries are high, reports Sarah Phillips, there’s a need for a supply of premium wine.

Reading time: 6m 30s

The New Wine Markets of Central Asia

As Silk Road tourism grows and the countries of Central Asia become wealthier, wine markets are emerging. Felicity Carter hears one expert describe the situation.

Reading time: 6m

China’s Wine Industry Looks to Exports to Reverse Decline

As the Chinese wine industry hits rock bottom, some of the country's producers are shifting their focus to export markets. Louise Hurren reports.

Reading time: 7m

Challenging Times for Washington State Wines

The second biggest wine-producing state of the Union has always been in the shadow of California, its neighbour. Now, as its largest winery announces cutbacks, producers are going to have to give more thought to exports. Chris Losh reports.

Reading time: 7m 15s

Rising Wine Star: Understanding the Growth and Diversity of the Texas Wine Market

While Texas is growing in importance as a wine producer, it’s also a dynamic state in which to sell wine. Jeff Siegel maps the terrain.

Reading time: 6m

Bordeaux: Crisis or Opportunity?

France's prestigious Bordeaux region is struggling with too much wine and too little demand. Here's how the wine-growing region is planning to fight its way out of the crisis. Alexandra Wrann reports.

Reading time: 11m 45s

Australian Wine is in Crisis. Here’s Why

The loss of its Chinese market has come as a big blow to Australia, but as Robert Joseph reveals after studying the newly-published Wine Australia report, this is only one of its problems.

Reading time: 8m 15s

Discover Vietnam’s Emerging Wine Market: Trends, Insights and Consumer Behaviour

As Vietnam’s economy expands, more people are taking to wine. While still a small market, there is plenty of room to grow. Grahame Cox reports.

Reading time: 5m 15s

Cracking the Norwegian, Swedish and Finnish Wine Markets: Insider Tips

Getting a wine listed in the Nordic monopolies can be challenging ― but there are tips and tricks to make the process easier. Felicity Carter heard some good advice.

Reading time: 5m 30s

Spotlight on the UK, a Leading but Highly Challenging Market

The UK is now a wine producing nation, with increasingly well-regarded sparkling wines. These, however, represent a tiny part of national consumption and this is a market that is open to wines from across the world. Unlike the US with its three-tier-system, British wine retailers can import wine directly from producers. There are limited restrictions on marketing and communications. However, as Chris Losh reveals, this is a far from easy market. (Additional reporting by Robert Joseph)

Reading time: 12m 30s

The Swiss Market

Switzerland is the dream sales market for many producers, as the Swiss with their purchasing power pay significantly more francs per bottle than consumers elsewhere. An overview of the market.

Reading time: 1m 15s

Wine Booms Online in South Korea

The South Korean wine market is showing impressive growth. Behavioural shifts that evolved during the global pandemic, such as drinking at home, ordering and studying wine online, are becoming more widespread. New categories like natural, orange, biodynamic and lower alcohol wine are spiking consumer interest, and the demand for wine education is surging. The increasing popularity of wine amongst younger drinkers indicates additional growth opportunities for brand owners and producers. Louise Hurren reports.

Reading time: 8m

Who’s Who in Germany – the Essential Guide

Would-be wine exporters have always focused their attention on the long-established UK and excitingly dynamic US markets, but, as Felix Bodmann reveals, Germany deserves to be taken very seriously – provided you know who to talk to.

Reading time: 11m

Québec Power List

Canada’s second largest province after Ontario, Québec is a wine market unlike any other in North America. The continent’s only region with a French-speaking majority, it boasts the highest per capita wine consumption at 24 litres according to a USDA 2021 report. Michaela Morris tells us more about the peculiarities of the market.

Reading time: 7 minutes

Who’s Who in Austria

Austria has long secured its niche as a prime origin for unique world-class wines. The tiny country is responsible for only one percent of global wine production, but sets benchmarks with innovative concepts. Julia Sevenich reveals the people behind the industry.

Reading time: 5m 20s