Wine Business International

For this edition of Brandcheck we took a closer look at three classics from the Old and the New worlds. While Campo Viejo’s Crianza from Rioja and the Australian Penfold’s Koonunga Hill Shiraz Cabernet are sold in nearly all markets, Beringer’s White Zinfandel was hard to find in Europe. Our correspondents spotted it only in Denmark.

April 6^th 2007

Three classics

Branded wines are, each in its own category, the best indicator of price structures in different markets. As in previous issues, we have again done store checks throughout the world to assess the shelf prices of three globally traded wines. The impact...

February 7^th 2007

Hardy´s Stamp, Mondavi Woodbridge, Golden Kaan

Some consumer brands strive to have the same product at the same price in all markets; others tweak their packaging or their price to adapt to local necessities. How does wine fare? For this issue our panel looked at three red wines purchased in supermarkets in nine countries on three continents to answer that question.

December 5^th 2006

Chile's Cabernet in a changing market

Over the last decade, Chilean Cabernet Sauvignon has joined Californian Cabernet Sauvignon, New Zealand Sauvignon Blanc and Australian Shiraz as one of the more widely recognised styles of New World wine.

December 4^th 2006

Turning Leaf, Trapiche Malbec, Tio Pepe

Some large consumer brands strive to have the same product at the same price in all markets; others tweak their packaging or their price to adapt to local necessities. What do wine brands do? Our panel looked at three different wines purchased...

October 10^th 2006

Mouton Cadet, Jacob's Creek, Torres Coronas

Some large brands like Coca Cola or Gillette strive to have the same product at the same price in all markets; others tweak their packaging or their price to adapt to local necessities. What do wines brands do? Our panel looked at...

October 10^th 2006

Chianti

One of the few Italian words that most of the world knows is Chianti. Certainly not as popular today as pasta or espresso, this region in the heart of Tuscany is slowly putting the pieces to its puzzle back in place. Our panel looked at 43 wines from 8 countries.

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